Indiana State University Newsroom



Indiana State University Foundation to lead athletics sponsorship program

February 16, 2016

Indiana State University and the ISU Foundation are teaming up to ensure a bright financial future for Sycamore athletics.

The three-year contract, which starts July 1, will integrate philanthropic and sponsorship efforts, including signage, advertisements and limited broadcast rights, under the Sycamore Athletic Fund.

"This agreement will enable the foundation to be the single point of contact for both philanthropic gifts as well as sponsorship and advertising support for athletics and will ensure that all the marketing and sponsorship support provided remains in Terre Haute," said university President Daniel J. Bradley.

Tapping his many years of sports marketing experience, Jeremiah Turner, currently a development officer at the foundation, will lead the program.

"We are excited to be selected as the sponsorship program partner for Sycamore Athletics," said Ron Carpenter, president of the ISU Foundation. "This is a prime opportunity to rally support for our teams and help grow the local and regional business investment in our university."

The change seeks to bring a more client service-oriented approach to fundraising and allows sponsorships to be more closely integrated with the Sycamore Athletic Fund's Varsity Club program.

This arrangement furthers the Sycamore Athletic Fund's commitment to engaging donors and fans of Indiana State athletics in the lives of the university's intercollegiate teams. Donor support of the fund directly enhances the experience of student-athletes as they compete in the sport they love while earning a degree from Indiana State.

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Media Contact: Libby Roerig, media relations assistant director, Office of Communications and Marketing, Indiana State University, 812-237-3790 or libby.roerig@indstate.edu

Story Highlights

The three-year contract, which starts July 1, will integrate philanthropic and sponsorship efforts, including signage, advertisements and limited broadcast rights, under the Sycamore Athletic Fund.

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